Brett Coin was looking for a challenging position in the next generation of tech companies. After being approached by some of the larger names like Slack and Zoom, he joined Okta as the head of talent acquisition. Now, nine months later, he reflects on what drew him to this unique brand, and how he helped them transition from an organization with little operational structure, to a focused, scalable and process-driven company. “Thirty days in, I realized there was a lot of building to do. There were a lot of building blocks missing here.” Listen in as Brett Coin outlines his strategy for growth in a data-driven market in our latest Up neXt episode.
Category Archives: Branding & Marketing
This is the first installment of a new CXR Talks podcasts series featuring Chris Hoyt and our new Talent Management Managing Director, Lars Schmidt.
In this episode, Chris & Lars riff on explore the history, challenges, and opportunities of job descriptions.
Our CareerXroads members have seen a number of headlines about the Google Jobs API and the Jobs search results that are expected. Some have even been given access to a CXR members-only webinar with the Google team to learn more about the ongoing work. But even that might not have prepared them for the simplicity […]
It seems so simple – and so obvious – to say, “Know your audience.” But, for talent acquisition, that audience includes a variety of stakeholders: hiring managers, colleagues, business leaders and, of course, the candidates who come in many flavors. Profiling your target candidates is definitely a challenge – but a challenge worth taking.
The post Are You Delivering What Your Ideal Candidates Are Looking For? appeared first on CXR Podcasts.
Join us and have a listen to the first installation of this special CareerXroads podcast series where we connect with E. & J. Gallo’s own Susan Hensley. In this podcast, we talk about our take on a Kali Hart pinot noir while hearing how the small but mighty Gallo House of over 100 various brands […]
Employment branding can feel like such a new field. The people tasked with branding in talent acquisition often have to explain themselves and their value to others in their company. They might feel a bit like pioneers trying to forge their way through new initiatives and projects. Yet, the tactics and strategies used in employment […]
The post The Importance of Building an Employment Brand Foundation appeared first on CXR Podcasts.
Apparently asking your customers a direct question like: “How likely are you to recommend our company/product/service to your friends and colleagues?” is a pretty solid indicator of your brand’s relationship with its customers and, in fact, has real value in differentiating one company’s performance from another.
The post NPS As Your Baseline for Measuring Candidate Experience appeared first on CXR Podcasts.
Last week I joined Jess for a 30-minute call where we openly discussed topics ranging from the candidate experience to embracing bots and innovation in recruiting to some of the little things that can make all the difference in our branding and marketing to talent.
The post Chris Hoyt and Jess Von Bank Talk About The Consumer Candidate appeared first on CXR Podcasts.